SUMMER: The season of sun, sweat, salt water & chlorine. Each can be factors in damaging your natural hair as well as your extensions. Bonded extensions’ biggest threat can be water, especially salt or chlorine enriched water! Chemicals in our pools and salt in the ocean can dry out the extensions and damage the bonds. If your client is going to swim, we suggest braiding and putting the hair up on top of the head, so it is not submerged into the water. If the extensions do get wet, take special care by washing the hair with any Great Lengths shampoo, followed by Anti-Tap Water, and then the Great Lengths Deep Conditioning Mask. Dry the bonds immediately. These are key ingredients for keeping their mermaid mane beautiful! THE SCIENCE: THE AVERAGE PERSON’S PH IS 5.5. WHEN WE SWEAT OUR PH LEVELS RISE AND BECOME ALKALINE (HAVING A PH GREATER THAN 7.) For our active clients or those who worship the sun, it is important to advise them to wash their hair with Great Lengths Shampoo, followed by Conditioner and Anti-Tap solution to restore their natural PH levels. The Anti-Tap solution can be pre-made and carried with them when on the move. We also suggest refreshing the solution every 3 weeks. POOL AND SEA HAIR: The best way to restore the PH balance of your scalp and hair is by using our Anti-Tap Water Spray to re-infuse your hair with that much needed moisture. TANGLE TAMING: To minimize as many knots and tangles as possible, we recommend tying your hair up in a loose bun or a neat plait. If you’re going to get your hair wet it’s much easier to avoid knots if your hair has been tied back. BRUSHING: The right brush is also an absolute must for us! Especially when hair is likely to get knotted; our Great Lengths travel brush is the perfect beach companion as it’s small enough to fit into any beach bag! AFTER SUN CARE: Once the fun in the sun is over, it’s time to treat your tresses to our Extra Rich Hair Mask. The mask is perfect to put some moisture back in with luxurious ingredients including Pro-keratin and Vitamin B5. Whatever you’re doing over the summer, have fun and make sure your hair (and your client's hair!) remains as fabulous as ever!
You have dreamed of this day for most of your life life. You've spent big budget on the perfect dress, shoes, photographer, and location. What about the perfect hair? Weddings are an excellent time to invest in Great Lengths. Great Lengths are an incredible solution for a bride-to-be with thin hair, or the bride who wants something spectacular on their special day. A bride can add length, colour or sparkle, or even double or triple the thickness of their hair on their big day It’s no secret the wedding industry is thriving. Brides are willing to spend a lot of money in order to have the perfect wedding day, a day for them to feel like a princess. Check out our infographic about the Canadian wedding industry. Do these numbers surprise you at all? ARE YOU INTERESTED IN SEEING HOW GREAT LENGTHS CAN ENHANCE YOUR HAIR ON YOUR BIG DAY? ONE OF OUR VERY TALENTED STYLISTS WOULD LOVE TO HELP! USE OUR SALON FINDER TO FIND A CERTIFIED GREAT LENGTHS STYLIST NEAR YOU.
Great Lengths Canada was voted Salon Magazine’s Best Hair Extension Brand, 2017! This wouldn’t be possible without all of your votes, and the hard work of our very talented stylists. Great Lengths certified stylists make the brand what it is with their excellent quality of work and customer service. Thank you!
On Saturday, April 8, an intimate event took place outside the Graz district of Waltendorf, Austria. Guests were invited to meet at the Landhaus Ruckerlberg country house, where they were greeted with a glass of wine and rustic delicacies created by a local artisan kitchen. THESE HONOURED GUESTS GATHERED TO WITNESS THE CELEBRATION OF A QUARTER CENTURY OF THE WORLD’S GREATEST EXTENSION BRAND. From the very beginning Great Lengths never compromised, they started out as number one in the industry and remain there today. Their innovation and foresight was way ahead of its time, from how they acquire their hair, to the environmentally friendly and non-damaging way they process their hair, to their ground breaking technology in developing their synthesized keratin bond. Great Lengths never settled for less than perfection, and because of that, 25 years later they are still the industry leaders and most elite extension brand in the world. For 25 years Great Lengths’ combination of tradition, originality and style has made it the most alluring of all Hair Extension Brands globally. To celebrate this landmark achievement, Great Lengths Canada is releasing a commemorative coffee table book. This beautiful hardcover photo book will transport you from Paris to Iceland with its exquisite photography, award winning hairstyles, intricate accessories, beautiful models, and timeless design. A great centre piece for your salon’s waiting room! These are available at a special salon price of $49.95. ORDER YOUR COPY TODAY.
Sofia has been in the beauty industry for eight years. She currently rents a chair at DM and Company Salon in downtown Victoria, while running her blog and Youtube channel, Life of Hair. Her videos give tips, tricks and knowledge about hair, and often Great Lengths! WHAT INSPIRED YOU TO JOIN THE GREAT LENGTHS NETWORK? I was inspired to become a Great Lengths artist after I had taken a course in Toronto called, Inspiring Champions. They discussed the hair industry and broke down the different categories of stylists and what you could achieve with your career. Great Lengths was a perfect vehicle for me to fulfill my goals to become a specialized stylist. It has allowed me the opportunity to offer a luxury service to my clients for all their hair needs, and grow my business at the same time. YOU USE GREAT LENGTHS YOURSELF, WHAT DO YOU LOVE ABOUT YOUR GREAT LENGTHS? I have Great Lengths in my own hair and I love the way they make me feel! I choose to shave two-thirds of my hair off for a very edgy look, but still love having the length and fullness on top for flexibility in styling. TELL US ABOUT YOUR BLOG AND YOUTUBE CHANNEL. I have a Youtube Channel and blog, Life of Hair, where I offer hair education and inspiration. I first started the channel when I had a client sit in my chair and tell me that they loved the way I styled their hair, but they couldn’t achieve the same results at home. I first took this as a compliment, but over time, came to undertand that it is in my best interest to help educate my clients on styling. If they know how to style their own hair, they feel more confident and therefore, tell more people about me, and my business grows as a result. It’s a Win-Win! YouTube was the best platform for me to educate, because my clients could watch the videos whenever they were in need and had access 24/7. Some of my videos are direct questions clients have asked me and others are for marketing purposes when I want to promote a specific service or product. WHAT STRENGTHS DO YOU FEEL HELP YOU AS A BLOGGER? One of my strengths that has helped me is my tenacity. I will continue to work on something until I see improvement solely out of stubbornness! WHAT INSPIRES YOU? I always look to my clients for inspiration! ON YOUR WEBSITE YOU STATE THAT IN YOUR YOUNGER YEARS YOU WERE UNCOMFORTABLE IN YOUR OWN SKIN. HOW DID YOUR CAREER IN HAIRSTYLING HELP YOU TO MOVE PAST THAT? Hairstyling has definitely allowed me to be more confident. One of the things I love most about the hair industry is, it encourages uniqueness. I work side by side with some of the most talented hairstylists in my city and we are all extremely different from each other. When I was younger, I felt uncomfortable because I was always trying to fit in. Now, I have the privilege of expressing myself in whatever way I see fit and I am accepted and even praised for it. HOW DO YOU MAINTAIN A WORK-LIFE BALANCE? I manage my time with a fierce schedule. Even going so far as to plan date nights with my husband or I don’t see him. I also outsource what I can, like optimizing the SEO’s for my blog posts; I have no interest or skill so I would rather pay someone else to do it and focus on what I do well. I am motivated by my dreams and aspirations, but sometimes it’s hard in the daily grind of it all. WOULD YOU ENCOURAGE OTHER STYLISTS TO START A BLOG? Only if they have an overall strategy of where they want to go and what they want to achieve. It’s a lot of work, and only reaps rewards if you are consistent. WHAT ARE YOUR GOALS AND ASPIRATIONS MOVING FORWARD? My goals moving forward are: to keep competing in hair shows and staying abreast of current fashion, to continue educating and inspiring my clients and to grow my influence in a positive and impactful way. As a Great Lengths Extensions Artist, I have the chance to give people the hair they have always wanted. I believe in enhancing the beauty that we hold in ourselves, and all the uniqueness that comes with that. CHECK OUT LIFE OF HAIR. FOLLOW SOFIA ON INSTAGRAM. SUBSCRIBE TO HER CHANNEL.
It’s that time of year again, Salon Magazine’s Reader’s Choice Awards! FROM MARCH 30 TO APRIL 14, 2017, DON'T FORGET TO VOTE FOR GREAT LENGTHS IN THE CATEGORY OF: BEST HAIR EXTENSION BRAND. A win for Great Lengths is a win for your salon! Plus, Every time you vote for Great Lengths, you are entered to win two tickets to the Contessa Gala on November 12, 2017. Thank you in advance for taking time to vote!
You’ve got the experience, the equipment and you’re certified to install the world’s best extensions, but your Great Lengths colour ring is gathering dust, and you’re not as busy with extensions as you’d like to be. Read on for some tips to change that! OPTION 1 COST TO IMPLEMENT: $0 Take a good look around your salon: Is it clear your salon offers Great Lengths as a service? Updated posters are available - ensure you include them with your next order. Clean your tools: Give your Great Lengths colour rings a shampoo and flat iron – with clean tools you’ll sell a lot more. Upsell! Talk about the possibilities of extensions with each client that sits in your chair. Let them know the benefits that Great Lengths can offer (be it for volume, a pop of colour or length - instantaneously). Go social. Sites like Facebook, Pinterest, Twitter and Instagram keep you connected with your clients. Post videos, before and afters, how-to’s, tips and tricks and the benefits of the quality of Great Lengths, etc. OPTION 2 COST TO IMPLEMENT: $30+ Refresh your skills. Certified artists can attend our seminars at no charge. The only costs are the training accessories required (e.g. training bundles priced $20 each). Install a bundle of fashion strands on one of your fellow stylists. You can choose from soft pastels, bold brights or deeply elegant jewel tones. Keep a bundle of each in the salon, so you are always client-ready. Be glamourous. A little glam with our Diamond strands goes a long way. Swarovski crystals give a vibrant twinkle that will catch anyone’s attention. They’re absolutely beautiful, and great to include in salon wedding promotions. Educate about our products. Our range of Great Lengths brushes are ideal for clients with or without extensions. A light brush through your clients’ hair (wet or dry) will demonstrate how easily their hair can be detangled. OPTION 3 COST TO IMPLEMENT: $100+ Install the product and show it off! Is anyone in your salon wearing Great Lengths? Nothing sells extensions like the extensions themselves. Install a bundle of 12” or 16” extensions in either yours or one of your stylist’s hair. Show your customers volume, colour or a complete style change. Use the opportunity to demonstrate the amazing quality of the bonds and hair. Do trial runs. Purchase a bundle of 12” or 16” single strand extensions. Invite 8 to 10 potential clients and install 2-3 strands per client so they can feel firsthand the undetectable bond, the seamless integration and the high quality of the extensions. Analyze client needs. Our extensions are not just about length. Ensure you analyze your clients’ hair and decide if she would be a good candidate for partial volume, extending additional length through the sides, colour enhancement or even colour correction. OPTION 4 COST TO IMPLEMENT: $600+ Choose a key staff member and install a full head of extensions for her. Use the opportunity to take before, during and after pictures to build your salon’s album. When you have potential clients coming through you’ll have a live model that you can show. Consider alternative forms of advertising. Bus wraps, radio, bill boards, and cross promotions between businesses each have their merits, but have to be executed with precision in order to see a return on your investment. The best advertising you can have is word of mouth about a positive experience. Encourage customers to rate you on social or rating-based online services. This benefits everyone!
Great Lengths Canada introduces: Emotions: the beautiful 2017 Great Lengths Collection Luxury and the incredible power of nature, united. The collection highlights the variety of looks that can be achieved using Great Lengths. Ten bold looks shows off colour, style, volume, texture and length. Shot on location in the uniquely breathtaking and indescribably beautiful Iceland, the photographer has found inspiration and emotion from the surrounding nature; celebrating the evocative power of natural, volcanic landscapes and free-flowing hair. While the models are delicate in comparison to the vast landscape, they show a strength that appears to defy the elements. They are simply an extension of the beautiful backdrop that is nature and its elements at it’s finest. The hair is at the center of the motif, wild, bold, beautiful and creative, and art in itself. The models’ interaction with the elements of Iceland create an inspired collection, brought to life by Great Lengths International. With extensions, you can do incredible things... You give women self-confidence by making the impossible possible. VIEW THE FULL COLLECTION
Spring is finally here and once again we are invigorated by the warming air and budding new life that is always so very welcome after a long, cold winter! At Great Lengths we take “great” inspiration from Spring and all that it stands for: newness, freshness, youthfulness, rebirth, rejuvenation, and empowerment. From our feelings, our fashion sense and our style, to colour, art and everything in-between, the effect of spring is apparent. It’s the season for new trends! TAKE A LOOK AT THE TOP EIGHT HAIR TRENDS WE THINK WILL BE EVERYWHERE THIS SPRING. GOLDEN BRONDE. Sometimes blonde, sometimes golden brown. This warm-toned colour trend can work on any and all skin tones. SLICK & SHINY. Taking cues from Kim K, Shay Mitchell- the powerful slick, shiny hair is in! It was seen all over runways at the 2017 Spring Fashion Week. THE HAIR FLIP. Flip your hair from one side to the other to naturally add volume, and attitude. Think 90’s. THE COLOUR POP. We’ve seen the signs of this trend already, from pastel purples to mermaid greens. Indulge, be vibrant, and just a little rebellious. FLAT WAVES. The most feminine, subtle, and casual wave is still so BEAUTIFUL. THE HIGH PONY. Pull that hair back and up- way up! The high pony, a style perfect for a warm spring day, is both elegant and easy. What’s not to love? CRAZY CURLS. Embrace the chaos and pump up the volume. Big hair is in. Think Beyonce’s performance at the Grammy’s. SLEEK & LONG. Ultra-long, healthy, beautiful hair and extensions are always in fashion, especially this year. This spring expect to see long, luscious locks that are straight, shiny and centre-parted.
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