GREAT LENGTHS CAMPAIGN 2022

GREAT LENGTHS 30th ANNIVERSARY

 

This year Great Lengths celebrates its 30th anniversary with even more ambitious goals.


The leading hair extension company founded in Rome in 1992 and operating in 60 countries worldwide celebrates this important milestone with a modern and revolutionary campaign.

 

 

BEYOND HAIR EXPECTATIONS BEYOND GREAT LENGTHS

The aim of the new campaign is to bring out the identity of Great Lengths, a perfect mix between the traditional elements of the brand and the new innovative and future-oriented vision.

 

 

BEYOND HAIR EXPECTATIONS BEYOND GREAT LENGTHS

 

Extensions can increase hair volume, create chemical-free color effects and add length. All the five different looks in the new campaign showcase these various hairstyles. Great Lengths aims for inclusivity in the world of extensions, proposing hairstyles for anyone of any gender to let people feel self-confident and bold.

DISCOVER THE LOOKS

 

Michelle-550x550

 

GREAT LENGTHS IS IN THE HAIR

 

Go beyond your length and obtain a fuller effect with hair extensions

 

Stephanie-550x550

 

TURN UP THE VOLUME WITH GREAT LENGTHS

 

Create dimension and volume to your haircut with hair extensions

 

Ilaria-550x550

 

TURN ON THE HIGHLIGHTS WITH GREAT LENGTHS

 

Highlight your hairstyle with chemical free balayage using hair extensions

 

Anthony-550x550

 

CHANGING THE GAME WITH GREAT LENGTHS

 

Change your look with a longer and layered hairstyle using hair extensions

 

Silk-550x550

 

FACING CHANGE HEAD ON WITH GREAT LENGTHS

 

Enhance the colour of your hair with warm-toned hair extensions

 

BEHIND THE SCENES